Performance Marketing

Google Ads for B2B & Manufacturing

Stop burning your ad budget on irrelevant clicks from students and DIYers. We build laser-focused Google Ads campaigns that attract procurement managers, engineers, and serious B2B buyers.

Why Your Current Ads Aren't Generating Sales

Running Google Ads for a manufacturing business is completely different from running ads for an eCommerce store. If your agency is just bidding on broad terms like "steel pipes" or "CNC machines," you are probably paying for clicks from students doing research or consumers looking for a single piece.

We don't chase vanity metrics like "impressions" or "clicks." We focus entirely on Cost Per Acquisition (CPA) and lead quality. We use advanced negative keyword lists and strict audience targeting to ensure your ad only shows to someone ready to place a bulk order.

  • Wasted Budget on Broad Matches

    We restrict broad match keywords that drain your budget on irrelevant B2C traffic.

  • Poor Landing Page Experience

    Ad clicks mean nothing if your page doesn't convert. We design pages that make buyers request a quote.

  • No Offline Tracking

    B2B sales close over phone or email. We sync your CRM so Google knows exactly which click turned into a paying client.

How We Run High-Performance Campaigns

High-Intent Search Campaigns

We target long-tail, spec-driven keywords. Instead of bidding on "industrial valves," we bid on "stainless steel gate valve manufacturer India." This ensures your ad budget is spent only on actual buyers.

Performance Max for B2B

We train Google's AI algorithm specifically for B2B lead generation. By feeding it high-quality first-party data, we ensure Performance Max brings in qualified inquiries, not spam form fills.

B2B Remarketing & Nurturing

B2B sales cycles take months. We deploy strategic display and video remarketing to keep your brand visible to decision-makers long after they leave your website, building trust until they are ready to buy.

Landing Page Optimization

We don't just send traffic to your homepage. We build and test dedicated landing pages with clear value propositions, trust signals, and frictionless forms to maximize your conversion rate.

Offline Conversion Tracking

We bridge the gap between digital clicks and offline sales. By syncing your CRM with Google Ads, we optimize campaigns based on actual closed deals and revenue, not just "clicks."

Competitor Conquesting

We strategically bid on your competitors' brand names and alternative solutions. When a buyer is evaluating a competitor, your brand shows up as a strong, viable alternative right at the top.

The Execution Framework

1

Deep Audit & Strategy

We analyze your past account data, identify wasted spend, and research exactly how your B2B buyers search.

2

Negative List Building

Before launching, we build exhaustive negative keyword lists to prevent your ads from showing on irrelevant B2C queries.

3

Ad Copy & Landing Pages

We write technical, benefit-driven ad copy and design landing pages that speak directly to engineers and procurement officers.

4

Scale & Optimize

Once data flows in, we continuously adjust bids, pause underperforming terms, and scale the campaigns driving actual sales.

Verified Campaign Results

View All Case Studies →
Lift Mech Result 1
Lift Mech Result 2

Lift Mech Industries

INDUSTRIAL LIFTING EQUIPMENT • AHMEDABAD

Service: Meta Ads
Total Leads (Forms)1,205
Avg. Cost/Lead₹14.36
Read Case Study →
Arke Result 1
Arke Result 2
Arke Result 3
Arke Analytics
Arke Google Ads 1
Arke Google Ads 2
Arke Google Ads 3
Arke Google Ads 4
Arke Search 1
Arke Search 2
Arke Search 3

Arke Hitech Machine

CONSTRUCTION EQUIPMENT • AHMEDABAD

Meta Ads, Google Ads & SEO
Multi-Channel GrowthProven ROI ↑
Verified Proof11 Analytics Snapshots
Read Case Study →
Om Cuisine 1
Om Cuisine 2
Om Cuisine 3
Om Cuisine 4
Om Cuisine 5
Om Cuisine 6
Om Cuisine 7

Om Indian Cuisine

RESTAURANT • AUSTRALIA

Service: Meta Ads
Top Campaign ResultHigh ROAS ↑
Verified Proof7 Analytics Snapshots
Read Case Study →
Zoomed Image
1 / 1

Ready to Lower Your Cost Per Acquisition?

Stop paying for irrelevant clicks. Let's build a Google Ads strategy that targets true decision-makers and generates highly qualified B2B leads.

Scroll to Top