SEARCH ENGINE OPTIMIZATION
Search engine optimization is the process of making many users work on each website to increase the ranking of them in Google search. In this optimization content writing is more important to the website to get more traffic and have many users to a required website. Every information is specified in the content required for the user about the product or services that are mentioned on the website. While writing content on websites it should be easy and understandable to end users.
The content of every website is given by SEO(Search engine optimization) to have more visibility. And in content writing, it has much different information to give user for better involvement with the website like giving links, images, videos, and slideshows based on the product. We can get more visitors to our website by advertising about our product in web search. Search engine optimization will divert the user by giving one click on the advertisement to visit the related websites for more number of visitors to the required website.
- What are the course objectives?
- Who should enroll in this training?
- Who will benefit Search Engine Optimization?
The SEO course ensures you gain expertise in search engine optimization. At the end of the training, you will be able to:
- Master the tools and techniques to qualify as an SEO specialist.
- Promote the search engine ranking of your site by implementing the best practices.
- Achieve impressive results through inbound marketing by applying SEO strategies.
SSC Passed students.
- Business People
- Market executives
- IT professional
- HR professional
Our Training Features:
Hands on Training
Frequently Asked Questions:
What are placement opportunities after doing this course?
Why Digital Marketing is Important for any Business?
I am currently working in a full-time job. Can I take this course?
Do you provide any Training Material in the course?
About Digital Marketing Gyan:
Digital Marketing Gyan is a leading digital marketing training institute providing industry oriented and
practical training on digital marketing topics such as Search Engine Optimization, Social media marketing,
Adwords Course and Google Adsense Training. Our Training faculties have rich industry experience on advanced
digital Marketing concepts for improving the Conversion rates, CPC optimization etc. Digital Marketing has trained
over 500+ SEO Professionals.
SEO Course Syllabus:
Rules For Content Writing in SEO
- While writing content, search engine optimization follows some rules for content writing like specifying keywords in it, to make user search easily by using keywords in Google search.
- Content should be less and understandable for the user who is visiting our website to gather information.
- External and Internal links are attached to the website to have more information about the product.
- This search engine optimization has more work with the website to give traffic to the website for visibility to rank it in a Google search.
- Back links can be provided in high ranking websites to get more familiar with our website.
A number of users visit a website by looking at the content what the product is about and what services do they produce and uses.
SEO Course Topics
- Basics of Website Designing / Development
- Onsite Optimization Basics
- Domain Selection
- Website Structure and Navigation Menu Optimization
- Filename Optimization
- Title Tag Optimization
- Keyword Density Analysis
- Meta Tags Optimization
- Headers Optimization
- SEO Content Writing
- Page Speed Optimization Tool
- Anchor Links Optimization
- Internal Link Strategy
- Iframes / Frames effects on SEO 4
- Header and footer
- Header optimization with tag line or catch line
- Footer Optimization
- Creating an HTML and XML sitemaps
- URL Rewriting Techniques (301, 302)
- Canonical / 404 Implementation
- Search Engines V/S directory
- Major search engines and directories
- Google Page Rank
- Google Sandbox effect
- Website Architecture
- Hosting Selection
- How the Search Engine works
- Creating Robots file
- Creating sitemaps
- Image tag optimization
- Image Importance
- Anchor Text
- URL renaming/re-writing
- Google webmaster tools
- Keyword Research
- Competitor Analysis
- Finding Right Appropriate Keywords.
- Submission to search engine
- Introduction to Offsite Optimization
- Black Hat / White Hat / Grey Hat SEO
- Submission to Relevant Directories
- Linking Building Methodology
- Types of Linking Methods
- Free Links / Paid Links
- Directory Submission
- Blog Submission
- Free Classifieds
- Forum Signatures and Commenting
- Link Building
- Directory Submissions for SEO
- Social Bookmarking
- Local Business Listing (Local SEO)
- Press Release Submission
- Article Submissions
- Social Media Optimization Techniques (Basics)
- Tracking the Links and Page Rank
Our Chennai Locations
New No 89 Old No 39/40,
First Main Road Gandhi Nagar,
Chennai – 600020,
Near Sundara Vinayagar Temple
No 186 Alsa Towers,
Poonamallee High Road 4th Floor,
Kilpauk, Chennai – 600010,
Near Ega Theatre
Chennai – 600026
No 29 Jk Ashrita Apartments,
Chennai – 600063,
Near Post Office
Register For A Free Demo
Our Student Reviews
This is the only institute where you can explore and boost your knowledge. They have a very good teaching staff. Also, very good environment to study and Get a Good Job. It is the best coaching institute for Digital Marketing.This institution also has very good administration staff so u will not be fed up with the administration. If you really want to gain something new then join this institution as soon as possible.
Digital Marketing Gyan review by me is based on my personal experience. I loved studying at This Institute because teachers were really friendly and supportive. They always motivated me by solving doubts in a very friendly manner. The best thing about the teachers at coaching is that they give you a personal guide for your career from time to time. easily Get SEO Job
The institute has almost many branches all over India.They provide Real Time Project It is really helpful for me.it my personal experience that I tell u here the this is very supportive and helpful too.I was happy for everything she was got from the Institute. So people who are willing to take Digitalmarketing Course please reach to this Institute as already many have a great experience with this Institute.